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A silly commercial or slap at paramedics?

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Burger King is promoting their breakfast products with “over the top” silly ads.

There was a brief scene with an ambulance crew on their first breakfast campaign commercial, covered by JEMS HERE

This one is all-paramedic

Or am I providing “enhanced advertising through social media.”

What do you think?

Edited to add:

Marketing analysis from Marketing 4.0: Emerging Media and Marketing Ideas blog (HERE)

The girl watering her lawn while drinking an iced coffee causes the parade of primarily men to crash into trees, planting arrangements, and other items. Which adds yet another hysterical twist. The commercial caused all of us, over 8 people in a room, to stop what we were doing to see what was happening in this commercial. Which, is hard to do in today’s world of media overload and commercials galore. I thought it was great because it conveyed the menu items in a very memorable fashion, while using a similar comedy theme to their other promotions.

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The stuntman who jumped out of the second floor window in the original ad broke his leg – the jump remains in the commercial.

Mike “FossilMedic” Ward

Denver Paramedic Sentenced to 12 Years for Assaulting Patient

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ALAN MILLER, 31, WAS SENTENCED TO 12 years in prison following his conviction for assaulting and severely injuring a patient in his Denver Health EMS ambulance last January.

Alan Miller

The patient was suffering from seizures and was being transported under restraint to the hospital, but when they arrived at the ER the patient had a fractured skull, nose and eye socket, inuries that he didn’t have when they left the patient’s home.  Miller at first said that he was only defending himself after the patient had broken free from his restraints.  He later claimed that the injuries had been inflicted by a police officer that had responded to assist him.

KUSA-TV Ch. 9 REPORTS (HERE):

According to court documents first obtained by 9Wants to Know, Miller responded to a call at the home of Tim Smith in southwest Denver on Jan. 3. Smith had suffered a seizure.

When the ambulance arrived at Denver Health Medical Center, Smith’s skull was fractured and his nose and eye socket were broken. Smith’s wife said he didn’t have those injuries when he left their house.

During the trial, prosecutors presented evidence from another paramedic who was on the call that night. Shaunna King told investigators Miller overreacted to Smith’s struggling against his restraints. She said she witnessed Miller repeatedly punch the patient in the head and stomach.

A police internal affairs investigation concluded that the officer had not contributed to the incident or injuries.

Miller was convicted last month of 2nd-degree assault causing serious bodily injury and filing a false report.  Yesterday, Friday a judge sentenced him to 12 years imprisonment noting that not only did Miller injure someone he was supposed to be caring for, he also had tried to avoid responsibility by blaming the assault on an innocent law enforcement officer.