Dominos to make "the fire truck of pizza delivery"
You may have seen the commercials where the drivers describe their ideal pizza delivery vehicle.
Michael del Castillo , writing for UpStart Business Review, published the following item on August 20:
The Ann Arbor, Michigan-based pizza delivery company is hosting a competition for $50,000 in prize money to design an industry-specific delivery vehicle, from the ground up.
“It’s not like a fire truck or an ice cream truck or an ambulance, which are all designed for the purpose that they’re intended to do,” said Ken Baker, the company’s vehicle design expert, on a video posted to the company's site. “That vehicle [the pizza delivery vehicle] has never been designed to really deliver a quality pizza for a customer on time.”
Design the Ultimate Delivery Vehicle (UDV) for Domino's Pizza that will revolutionize pizza delivery forever in the United States.
This purpose built vehicle should enable delivery drivers to do their job with greater ease and efficiency, be a vehicle they are excited to drive, transport Domino's menu items in a manner that maintains their temperature and appearance, inspire Domino's franchise owners to purchase the vehicle, and prove to customers that Domino's is absolutely fanatical about making perfect deliveries every time.
Imagine what firefighters could create!
This is the first phase of a five phase competition that will cover the development process of the Ultimate Delivery Vehicle for the United States. The five phases are as follows:
Phase 1: Industrial Design Conceptual Sketch and Rendering Competition
Phase 2: Packaging and Vehicle Layout Competition
Phase 3: Interior Design Sketch and Rendering Competition
Phase 4: Surface Modeling Competition
Phase 5: Photo-realistic Rendering and Animation Competition
You have 34 days to get Phase 1 submitted. (you should)
Mike "FossilMedic" Ward